coca-cola / the bottle tracker

In the summer of 2019, Coca-Cola launched its campaign: the Bottle Tracker. Influencer Gwen van Poorten accompanied us on a journey with the renowned beverage brand to explore recycling and how others could contribute. This content series was a component of a more extensive campaign in which Coca-Cola aimed to enhance the enjoyment of recycling by developing unique Snap Lenses and organizing festival activations.

Date

Augusts 2019

Client

Coca-Cola / Isobar

Role

Digital Project Manager